expression of a region

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CULTURE MOVES US

expression of a region

About Us

South Plug is a creative production company focused on creating content and experiences DRAWING INSPIRATION FROM THE ELECTRONIC UNDERGROUND SCENE, WHICH SERVES AS AN INEXHAUSTIBLE SOURCE OF IDEAS.

mission

To increase the visibility of independent music and underground scenes, promoting their diversity, cultural value, and commercial potential.

vision

 Becoming the leading platform for connectivity and creativity within the underground electronic music scene, generating consistent, ongoing, and direct value for artists.

FOUNDER - DIRECTOR

Juan de Dios Valdivieso - CEO

Over the past decade, I have built my professional career in Latin America and Europe, producing and curating content that ranges from underground electronic music experiences to concerts, festivals, and brand activations.

I am a creative and executive producer specializing in music, electronic culture, and storytelling. I draw on the creative resources offered by the scene and always strive to tell a story through them, regardless of the context or format.

South Plug is not only a technical production company, it is also a strategic partner in creating experiences and content that resonate with the culture and music industry.